What is a Territory Manager

One of the more popular positions within the Medical Devices industry is that of a Territory Manager. But what exactly is one and what does the job entail? 

A Territory Manager (sometimes known as a Territory Sales Manager) helps to increase the sales revenue of a medical devices product / products while maintaining customer relationships across a particular geographical location. 

Key attributes of a Territory Manager include:

• Outstanding organisational skills 
• Very strong sales skills 
• An excellent communicator with the ability to truly understand customer needs
• Goal driven
• Analytical 

Average salary:

Graduate Medical Sales Territory Manager positions start out around £22k with the option of earning significant bonuses too. Many companies will offer a host of excellent benefits on top of this, including company cars or car allowances, laptops, pension, healthcare, significant holidays and much more. 

The average salary for a Territory Manager then raises to around £38k, depending on location and experience. 

How to get into the role of a Medical Devices Territory Manager:

Most companies will start you out in a Graduate Territory Manager position. This will help you break into the world of medical sales - so if you've got a life sciences degree (and ideally a bit of sales experience) this will be your starting point. 

(Find out more about how to become a Medical Sales Rep here) 

Career progression:

As with any Sales role, career progression is ultimately down to individual performance. From a Territory Manager position, you'll most likely progress into a Regional or National Sales Manager role. Team Leader job opportunities may also be up for grabs. 

Day in the life: 

As a Territory Manager works across a designated patch, no two days will ever be the same. But typical tasks include:

• Setting sales goals
• Analysing data
• Developing training programmes 
• Resolving customer complaints
• Preparing budgets